The NBA House
The activation took place towards the end of The NBA Finals. The goals was to usher in a new demographic of sports fans through digital-first programming and social engagement, while encouraging creator collaboration on and off the court.
Our featured creators were representative of the culture—from food, to music, to sports.
Our featured creators were representative of the culture—from food, to music, to sports.
⚡ Awards and Nominations ⚡
Nominated for a 2022 Webby Award for ‘Sports (Series and Campaigns), Social’
Awarded the 2022 Clio Award in Sports (Silver), Experiential and Social Media